Thursday, April 14th 2011 - 05:24 UTC

President Rousseff invites Foxconn to develop Brazil’s electronics industry

Foxconn in planning to invest as much as 12bn US dollars in Brazil, according to President Dilma Rousseff currently on an official visit to China. Taiwan-based Foxconn operates the majority of its factories in China, producing goods for firms like Apple, Hewlett Packard and Dell.

Taiwan’s Foxconn is one of the world’s leaders and employs over a million people in China

The electronics maker has been looking to expand its operations beyond China, due to rising Chinese labour costs. Foxconn is the biggest contract electronics manufacturer in the world.

Ms Rousseff said that her government was discussing various options with the company.

“You've got an ample range of investments that go from 300-to-400m USD to 12bn USD over 5 to 6 years in the case of Foxconn” she said.

Meanwhile, Brazil's science and technology minister Aloizio Mercadante said if discussions and negotiations go smoothly, Foxconn is planning to begin assembling iPads at its plants in Brazil as early as this year.

“The negotiations are far from complete but I'm confident,” he said.

Brazil is one the fastest growing economies in the world, making it an attractive market for companies. However, many firms have not been able to tap fully into this potential as high import tariffs make their goods expensive.

Analysts say that if Foxconn's planned investment does go through it will make it easier for its clients to penetrate the South American market.

“It makes sense to move to Brazil but that figure is too much,” said Vincent Chen, an analyst at Yuanta Securities Co. in Taipei. “The main reasons to go there are for tariff considerations and to be closer to emerging markets.”

The expansion may help the Taiwanese company, which employs more than one million people in China scale back its reliance on its manufacturing base in the southern Chinese city of Shenzhen, where wages are climbing.

Foxconn has operated in Brazil since 2005, building five factories that employ 4,300 people. The entire Brazilian electronics sector currently employs 175,000, according to the Brazilian Electric and Electronic Industry Association.

LG, the world’s third-biggest handset maker, plans to start production of its Optimus Pad in Taubate, Sao Paulo state, by the second half of this year, according to Mariana Geraldine, a spokesman for the company.

Motorola Mobility plans to take advantage of tax breaks in Brazil to produce its Xoom tablets at a factory in Jaguariuna, Sao Paulo state. It’s waiting for details on the incentives, Motorola said in an e-mailed statement yesterday.

MXT, a Brazilian electronics producer based in Betim, Minas Gerais state, in February started to manufacture the first domestic tablet and plans to expand production after the tax incentives take effect, Etiene Guerra, the company’s CEO, said in an e-mailed interview
 

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1 GeoffWard (#) Apr 14th, 2011 - 09:01 pm Report abuse
Foxconn makes and assembles consumer electronic goods for, inter alia:
Apple Inc. (United States)
Acer Inc. (Taiwan)
Amazon.com (United States)
Asus (Taiwan)
Intel (United States)
Cisco (United States)
Hewlett-Packard (United States)
Dell (United States)
Nintendo (Japan)
Nokia (Finland)
Microsoft (United States)
Sony (Japan)
Sony Ericsson (Japan/Sweden)
Samsung (Korea)
Vizio (United States). [Wiki]

What is unclear in Dilma's announcement is whether giving entry to Foxconn gives entry, not just to Apple, but potentially to the whole above group of companys' product-ranges,

because, if it is the case, this will effectively wipe Brasilian - and, by extension, all other South American indigenous electronic companies - off the map.
Tariff protection was the only chance these developing companies had to help them move from local to (in the fullness of time) global.
2 Forgetit87 (#) Apr 14th, 2011 - 09:57 pm Report abuse
Agreed.
3 Fido Dido (#) Apr 14th, 2011 - 10:10 pm Report abuse
In fact, FoxConn already has factories in three different Brazillian cities, employing 4.3k people. They assembly electronic devices localy for companies like Sony Ericsson, Dell and HP, for domestic and exports.
Brazil has high taxes on IT hardware products that are imported (what is good for Brazil in my opinion). The investment from Foxconn is a way to manufacture iphones and ipads domestically to lower the overall prices and grow inside the Brazilian market (and perhaps exports). FoxConn is interested since the Brazilian government is taking initiatives to lower taxes for the tablets. Competition is good for the Brazilians.
4 GeoffWard (#) Apr 15th, 2011 - 12:02 am Report abuse
“President Rousseff invites Foxconn to develop Brazil’s electronics industry”

For just $12billion, the Presidenta has invited Foxconn to kill-off Brasil's electronics industry.
5 Fido Dido (#) Apr 15th, 2011 - 12:31 am Report abuse
Geoff, that's BS, but since I know now where what kind of political spectrum you're from, it make sense why you type your anti Presidenta nonsense here. Stop drinking the left vs right kool aid drink, it's poison.

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