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Honda to build a second assembly plant in Sao Paulo operational by 2015

Sunday, August 11th 2013 - 21:36 UTC
Full article 6 comments

Japanese automaker Honda plans to build a new assembly plant in the Brazilian state of Sao Paulo with an annual capacity of 120,000 units, the company said. Read full article


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  • thorpeman

    Investment to a country that is outside of the EU who would have believed it possible?

    Aug 12th, 2013 - 08:13 am - Link - Report abuse 0
  • ChrisR

    So The Dark Country has lost out again.


    Aug 12th, 2013 - 08:36 am - Link - Report abuse 0
  • GeoffWard2

    Never in the hunt, Chris.
    S.P. is THE industrial heartland of South America.
    Lots of industry, good universities and an educated workforce, lots of development space, and access to many American markets.

    Only pity is that there is no real BRAZILIAN vehicle industry.
    Come on Dilma! Invest in your own industry!

    Aug 12th, 2013 - 12:05 pm - Link - Report abuse 0
  • ChrisR

    3 GeoffWard2

    No need to convince me otherwise, why anybody invests billions in The Dark country is utterly beyond me.

    But an indigenous car plant in Brazil? I might be missing a trick here, but why do they need to reinvent the wheel, so to speak?

    Is there a need for a particular type of vehicle that isn't provided by the auto makers of the world?

    Starting a car business from scratch is a very big undertaking and not to be undertaken lightly even if you do a FIAT. Remember the Russian built LADA, a FIAT 124 sold as is, complete with tooling, etc? The Russkies threw away the best bit, the engine, and substituted a Russian design which on paper looked good: single OHC, twin choke carb and the capacity to do most things for a small car. Only trouble was their machining was lamentable, the accessories (distributor, etc) dire and it had the output of a 1000cc (the smallest was 1200cc).

    Just putting in a modern phosphate pre-treatment and Ransburg disk paint plant to ensure paint finish and durability of the body costs an arm and a leg and that’s without the welding robots.

    Do you not think the capital could be invested better elsewhere?

    Providing Brazilian doctors and modern medical facilities in every region, etc?

    Aug 12th, 2013 - 03:46 pm - Link - Report abuse 0
  • GeoffWard2

    Doctors and hospitals are needed - and can even be exported, like the Cubans, but developing a modern mechanical-based industry without going through the vehicle phase is, arguably, unheard of.

    Aug 13th, 2013 - 04:16 am - Link - Report abuse 0
  • ChrisR

    I understood that the shipbuilding industry was modern so it must be using computer driven laser or plasma steel frame cutters, modern machine tools for the equipment, etc. and it IS a capital driver unlike cars.

    For the amount of capital employed and effort, cars are very low profit centres.

    I would have thought that the washing machine, aircon, cooker and small appliance manufacturers and their suppliers were already up to speed technology wise, am I not correct?

    Aug 13th, 2013 - 07:49 am - Link - Report abuse 0

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