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MercoPress, en Español

Montevideo, November 16th 2024 - 12:48 UTC

Tag: shochu

  • Thursday, March 8th 2018 - 09:04 UTC

    Coca Cola plans to launch a canned alcoholic drink in the Japanese market

    “We're also going to experiment with a product in a category known in Japan as Chu-Hi,” Jorge Garduno, president of Coca-Cola Japan said

    Coca-Cola announced plans to launch a canned, alcoholic drink in Japan later this year which is an innovative approach in a market that it regularly launches new products in. In its news release announcing the planned product, Coca-Cola touts Japan as a market that has “stood out as an almost truly unique market.”